How to Build a $10K+ / Month Offer

read time 3 minutes.

Welcome to The Growth Innovator. Exclusive content where I showcase my personal systems to help you create better content, make more money, and save 30+ hours a week.

Today’s Email:

• Find a Problem

• Create a Solution

• Box it in an Offer

• Perfect Action > Perfection

Alright - Let’s Innovate:

Emotions get people to purchase products.

Here’s what I’ll teach you to drive more sales to your offers:

• Find your audience's problems.

• Create content that addresses them.

• Connect their feelings to the core issue.

• Show them a solution (your offer).

Let Your Audience Find You:

Many creators will tell you to pick a niche and target a specific audience.

This isn’t how I’d approach content in 2023/2024. You’re fighting to be different than millions of other creators - so simply picking an audience won’t work.

Instead - let your niche and audience find YOU.

In order to build an offer - you need a problem.
In order to find a problem - you need an audience.
In order to find your audience - you need to post content.

If you already know your audience’s problem - skip to the next step.

If you don’t - here’s what to do:

• Ask questions.

• Watch what other top creators talk about.

• Analyze top search results on Google for your niche.

• Send DMs to individuals and ask what they are struggling with.

Create Your Solution:

The step above takes time - don’t rush it!

Once you know the exact problem you want to solve - let’s figure out your solution.

I’ll use my course as an example for this:

My Audience’s Problem: Struggling to create content that drives sales.
My Solution: Systems that showcase how I create content that sells.
My Offer: The Growth OS (my in-depth video course).

You need to find what type of offer will be best to package the implementation you have of your knowledge that addresses your specific problem.

This could be any of the following:

• Online Course

• Cohort

• Private Community

• Templates

• Coaching

• eBooks

• Agency

The list goes on.

Let’s build your offer now that you created a solution.

Build Your Offer:

This step is going to be different for you and me (depending on how you decided to package your solution).

Here’s a step-by-step process you can use for any of the offers I listed above:

• Package your solution (course, coaching, agency, etc.).

• Create a name for your offer (consistent branding).

• Build a landing-page (my landing page example here).

• Showcase testimonials, Q&A, problems you solve, overview of solutions, clear offer, & expected outcome (be clear - not clever).

• Use platforms like Notion, Thinkific, Kajabi, & Gumroad to build your offer.

Remember - it’s important to perfect as you go.

Don’t try to make everything perfect at all times - you’ll never launch your product if you go that route.

Find your problem. Create a solution. Build your offer. Launch.

Then perfect as you go.

Whenever you're ready, there are 3 ways I can help you:

1. ​The Growth Operating System:​ Join 400+ students and 50+ founders inside of The Growth Operating System. This course will teach you the system I’m using to build a massive audience on LinkedIn & 𝕏 as well as how I generate $15,000+ / month in income.

2. ​Alex’s Creator Club​: This is my private community where you’ll get 1:1 support from me. The value here speaks for itself. Try it for free.

3. ​Coaching Session w/ Alex: If you’re looking for most efficient way to take your online brand/business to the next level - 1:1 coaching is the way to go. Book a time that works for you and let’s take your business to the next level.

Have an awesome Saturday!

Alex

(hello from the Rocky Mountains)