You're Missing Out on Customers

Here's why solving problems isn't the only mission:

read time 3 minutes.

Welcome to The Growth Innovator. Exclusive content where I showcase my personal systems to help you create better content, make more money, and save 30+ hours a week.

Today’s Email:

  • Revealing a Problem

  • Providing a Fix to the Problem

  • Creating a Solution to the Problem

Alright - Let’s Innovate:

No - I’m not going to tell you to simply create a solution to a problem.

You know this by now.

But what I will share with you is why you’re missing out on customers:

Revealing a Problem:

You can’t just solve a problem and think you’ll make money.

Most people online don’t even realize they have a problem (or at least don’t want to admit it).

I’d recommend focusing 50% - 60% of your content to engage with people that don’t know they have a problem.

You can target them with:

  • Educational Content

  • Bold Opinions

  • Directly Mentioning the Problem

Here’s an example:

Providing a Fix to the Problem:

This is where you start touching people’s emotions.

By now - your prospects should realize they have a problem.

You’re goal now is to touch pain-points.
Go further into the reasons why this problem is terrible.

The more you get into why your prospects problem needs to be solved - the higher the chance they’ll want to learn more.

By the end of these two steps - your prospects have done the following:

  • Realized they have a problem.

  • Are seeking a solution.

That’s where the next step comes into play:

Creating a Solution to the Problem:

Your prospects are looking for a solution.

Go from posting shorter-form content to longer-form content:

  • Newsletters

  • 𝕏 Threads

  • LinkedIn Carousels

  • Video Content

My exclusive content (what you’re reading) is a perfect example.

During this step - you also want to showcase your:

  • Credibility

  • Irresistible Offer

To do this - start with sharing testimonials and customer success stories.

I make a post each week on both LinkedIn/𝕏 that showcases a recent customer that was extremely happy with one of my products.

Lastly - give discount codes and limited time deals to your audience that are 100% ready to purchase your solution.

This will turn anyone who’s on the fence into a customer.

Cheers,

Alex

Whenever you're ready, there are 3 ways I can help you:

1. ​The Growth Operating System:​ Join 600+ students to create content that actually sells on LinkedIn/𝕏. This is the system I’m using to build a massive audience and generate $15,000+ / month in revenue.
I'll refund 100% of your investment if you're not completely satisfied!

2. ​Alex’s Creator Club​: This is my private community (400+ creators) where you’ll get 1:1 support from me. The value here speaks for itself. Try it for free.

3. ​Coaching Session w/ Alex: Join 120+ students who received a personalized 1:1 coaching session. If you’re looking for most efficient way to take your online brand/business to the next level - this is for you. Book a time that works for you and let’s take your business to the next level.

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