Want 3–5 replies today from your LinkedIn outreach?
Stop sending these 3 messages.
Prospects don’t hate DMs, they hate 90% of them looking the same.
[The System: 3R Framework]
Here are the three messages you need to kill immediately (and what to do instead):
❌ “Generic Pitch” → “Hey Alex, I help coaches get more clients. Want a call?”
✅ Replace with Relevant: Lead with a problem they’ve already posted about.
❌ “Life Story” → 7 sentences about you, 0 about them.
✅ Replace with Relatable: 1 line about their world, then bridge to how you can help.
❌ “Overloaded Offer” → Stuffing 4 services into 1 message.
✅ Replace with Result-driven: Offer 1 clear outcome (e.g., “book 3–5 calls a week”).
That’s the 3R Framework → Relevant. Relatable. Result-driven.
Here’s why this works:
Relevant → Mentions a real pain point from their post.
Relatable → Positions you alongside others in their shoes.
Result-driven → Offers one specific outcome (3–5 calls/week).
Take one of your current outreach messages.
Rewrite it using the 3R Framework.
Send it to 5 prospects and see the difference.
Inside my private community, you’ll get the exact outbound scripts I use to book calls, plus breakdowns of why they work (20+ proven outbound scripts).
And once you’re inside, you can also book a free 1:1 with me to audit your LinkedIn strategy for long-term results.
That’s all for today.
P.S. What’s one outbound DM you’ve sent that totally flopped? Reply to this email and I’ll send you a rewritten version using the 3R Framework.
Happy to help,
Alex