$220,000.00.

This is the amount of revenue we generated from social media platforms and directed to LinkedIn.

If you want to use LinkedIn as the “hub” for your business, steal this exact framework that we’re using:

Top of Funnel Content:

First comes the educational/inspiring/valuable content. 

Here’s what that looks like: 

  1. 1x Long Form YouTube Video / Week

  2. 7x LinkedIn Posts / Week

  3. 4x Instagram Reels / Week

  4. 4x TikToks / Week

  5. 4x YouTube Shorts / Week

  6. 1x Long-Form Newsletter / Week

That’s 21x pieces of content every week. 

I’ve built a following of ~300,000 followers. 

All of this content funnels people to one place: LinkedIn. 

Talk about the same thing over and over again. 

Your Content CTAs / Optimization:

Once you’re able to send people to your LinkedIn or landing pages, what do you want your audience to do next? 

That’s the next step.

My LinkedIn directs people to a few spots:

  1. Free Skool Community (You Build Alongside Like-Minded Creators)

  2. Content Agency (We Build Your LinkedIn Content Engine)

  3. YouTube Videos (For Long-Form Masterclasses)

We don’t keep hide anything. 

Share 100% of what you know. Your audience will trust you 100x more when you actually share your knowledge. 

Now, on your posts (YouTube, LinkedIn, IG, etc), subtly add your call-to-actions so you don’t come across as spam. 

For my content, 2-3 CTAs / week is enough. 

All other conversions happen from profile views. 

What the F*ck Should You Sell?

Great question. 

Here’s a quick breakdown of what I’m offering:

  1. Free Skool Community → Upsell Premium Subscriptions

  2. Content Agency → High-Ticket DFY/DWY Service

  3. Brand Sponsorships / Partnerships (Additional Revenue)

  4. 1:1 Coaching for Creators/Founders → Medium Ticket Service

Don’t spread yourself too thin. 

Choose a few products/services you know your audience will find MEGA valuable and double down on those items. 

Start free. Create upsells. Push to higher-ticket offers.

This is the basic system I use to funnel social media traffic to LinkedIn and build a profitable business. 

I’m teaching all of this in my free Skool community. 

We’ve opened another 50 slots. 

Join using this link and request approval. If there are more slots, I’ll manually approve your request to join 300+ creators. 

See you inside. 

Happy Saturday. 

Alex

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