Turn Content into Warm Leads in 7 Days

Identify 10–15 prospects (use LinkedIn search or look at who’s engaging with your competitors).

Leave specific comments that add value or perspective. Example: instead of “great post”, say “Love how you framed [X]. We’ve seen the same challenge with [Y]. Curious, have you tried [Z]?”

Goal: Get 2+ of them to reply to or like your comment. This signals they noticed you.

Publish 1–2 posts that tie into the exact pain points you commented on.

Example: if you commented on “struggling with lead quality,” your post could be “Most people think low lead quality is a marketing issue. In reality, it starts with X.”

Make sure to use their language (mirror the phrases you saw in their posts).

Pro tip: End with an open-ended question to spark engagement, e.g. “How are you tackling this in your company right now?”

Goal: At least 2–3 prospects see you twice (comment + post).

Reply to every comment on your post with more than a thank you. Ask a follow-up question or add some insights (can be simple).

Go back to your 10–15 prospects → re-engage on their posts again. This creates the “familiar face” effect.

Example of a re-engagement comment: “That point you made about [topic] ties perfectly with what we discussed earlier this week. Curious, how do you handle [related pain point]?”

Goal: Your name now feels familiar, like a colleague (not a stranger).

Choose 3–5 prospects who’ve engaged with you in some way (liked, commented, replied).

Slide into DMs with a personalized, no-pitch message. Example: “Hey [Name], really enjoyed your post on [topic] this week. It reminded me of something I’ve seen with [X]. Out of curiosity, how are you approaching [specific challenge]?”

Important: Keep it conversational. The goal is to start a chill, normal convo, not pitch. If they open up, then you can transition later.

Goal: 1–2 real conversations started.