How I Stack Offers to 6-Figures

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Welcome to The Growth Innovator. Exclusive content where I showcase my systems to help you create better content, make more money, and save 30+ hours a week.

Today’s Email:

• Productized Service

• Digital Product

• Newsletter

• Upselling

Alright - Let’s Innovate:

Today I’m breaking down the 4 offers I stack that bring in a 6-figure income.

When you stack offers on top of each other:

• You can make more money.

• You can work with more clients.

• You spend less time on calls.

For me, this is a win-win.

Here’s my approach:

Offer 1 - Productized Service:

This offer includes my copywriting and content creation services.

Instead of personalizing offers for each of my clients, I built a productized offer that looks similar for each client:

This offer includes three tiers:

• Launch

• Innovate

• Elevate

I don’t spend time creating a custom offer for each client. I showcase exactly what I’m offering for what price upfront.

If my clients want something more customized, they can book a call and discuss it behind the scenes.

For example, you could do a monthly video editing package for $599 per month. If you can get 5 clients per month, you’ve got $35,000 in annual revenue.

Offer 1 = $35,000 annual revenue

Offer 2 - Digital Product:

Low-ticket offers such as a digital product is a fantastic way to earn “passive” income.

My video course, The Growth OS, includes all of the systems, strategies, and methods I use to grow a massive audience and monetize as I go.

It’s not a “How To”.
It’s a “How Alex Does It”.

That’s the difference between an “okay” and an “epic” online course.

Let’s say your digital product is $47. If you can sell 3 of those per day, you’ve built a $52,000 annual revenue stream.

Offer 1 + Offer 2 = $87,000 annual revenue

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Offer 3 - Newsletter:

If you’re creating content online, you should be building an email list.

One of my favorite ways of doing this is a newsletter.

• Weekly emails to my subscribers.

• Exclusive content found nowhere else.

• Templates, guides, and additional resources.

Why is building a newsletter so powerful?

1. You can start charging for ads + sponsorships.

2. You can upsell your paid offers directly in your emails.

3. You own your email list.

Now, let’s say you charge $7 for exclusive email content that your normal email list doesn’t get. This could be a breakdown of your best content every month, or a behind-the-scenes type post.

If you can get 100 people to sign up for $7 a month, you’ve built a $8,400 annual revenue stream for just writing emails.

Offer 1 + Offer 2 + Offer 3 = $95,400 annual revenue

Offer 4 - Upselling:

You can upsell pretty much anything to your already-paying customers.

Here’s the flow I use:

Low-Ticket (Video Course) → Medium-Ticket (Coaching Program) → High-Ticket (Content Agency)

Let’s say you charge $200 for an hour-long coaching session. You can upsell this to your already paying low-ticket customers (in my case, the course).

If 5% of your current customers purchase your coaching session, you’ve built a $10,800 annual revenue stream.

Offer 1 + Offer 2 + Offer 3 + Offer 4 = $106,200 annual revenue

Final Thoughts:

This takes a lot of time.

You won’t see these numbers in just a few weeks.

The beauty of stacking offers is that you can target:

• Different types of audiences.

• Different customer budgets.

• Different age groups.

Start with 1 offer, and scale as you go.

For my full system, grab The Growth OS. I’ll refund you 100% of your investment if you’re not completely satisfied.

Cheers,

Alex